I tracked one habit for 30 days with this app and…
UGC for apps
Vetted creators.
Millions of views.
£0 upfront.
Hire UGC creators who make videos people actually watch. Turn views into installs and revenue for your app. No subscription. You pay only when you fund a deal.
Free to join. Creators keep 100% of their price.
- 1 × video creation fee
- £140.00
- 2 × additional hook variant
- £56.00
- Licence · 3-month paid
- £70.00
- Creator receives
- £266.00
- Platform fee · 7.99%
- £21.25
Draft approved
£79.80
Post verified
£186.20
Held by Yap Factory · offer v1 frozen 22 Sep · licence ends 22 Dec
Post verified
38.2k views · 30d
£0 upfront
No subscription. Pay when you fund a deal.
Vetted creators
Ranked for your app, with reasons.
Verified views
Read from TikTok and Instagram, not screenshots.
Payment protection
Money moves only when work is approved.
Recent posts
Real posts. Real views.
Made through funded deals, posted with #ad. Views come from the platform.
Why brands choose us
Hire the right creator. Pay only for work you approve.
Vetted creators, ranked for your app
A shortlist of five to eight, each with a plain-English reason they fit. No applications to sift.
Pay only for work you approve
We hold your money and release it on approval. No upfront fees, no subscription.
Views you can verify
Every post is checked against the creator's account, and views are read from the platform.
How it works
From brief to paid creator in six steps.
Your money is safe at every one.
- 1
Brief
Videos, hooks, rate band, licence step with an end date, deadline. Then a one-page creative half you edit.
Nothing charged - 2
Shortlist
Five to eight creators ranked by fit, with plain-English reasons. No application pile.
Nothing charged - 3
Fund
You invite; the creator accepts the frozen offer. The brand is charged that moment and we hold it. Nobody works on a promise.
Payment secured - 4
Draft
The clock starts when app access lands. One consolidated note per round, two rounds included.
30% released - 5
Post
Creator pastes the live URL. We verify the account, the video and the #ad in the caption.
70% released - 6
Paid
Nothing is held without a reason the creator can read. Views are polled for 30 days.
Creator keeps 100%
The shortlist
See why each creator fits, not how many followers they have.
Every shortlist is ranked for your app and priced upfront.
Maya Okonkwo
@mayamakesapps
- 78% UK audience
- Makes productivity and habits content
- 4 prior brand videos averaging 38k views
- 7 deals delivered on time
3-month paid licence
£210
Owen Price
@owenontrack
- 80% UK audience
- Makes journaling and sleep content
- 2 prior brand videos averaging 24k views
- Available this week
3-month paid licence
£225
Rosie Tan
@rosiereads
- 72% UK audience
- Makes journaling and education content
- No brand work yet; priced as a new creator
- Available this week
3-month paid licence
£120
Licensing
Use the video where you need it, for as long as you need it.
Pick a step. Renew winners in one click.
Organic only
Creator posts to their own feed; you may repost.
1.0×
Perpetual
Ads for 1 month
Runs in paid social for one month.
1.25×
1 months
Ads for 3 months
Runs in paid social for one quarter.
1.5×
3 months
Ads for 6 months
Runs in paid social for six months.
1.75×
6 months
Ads for 12 months, all channels
Paid social, store listing, site and email for a year.
2.0×
12 months
Ads forever, all channels
Paid social, store listing, site and email with no end date.
2.5×
Perpetual
Brand-owned organic
You post on your app's own channels. No paid spend.
1.15×
12 months
Category exclusivity sits alongside any step: the creator declines competitor apps in your category for as many days as you choose, at their price.
Pricing
No subscription fee. Pay only when you hire.
A 7.99% service fee on top of the creator's price, only when you fund a deal. The creator receives every penny they quoted.
7.99%
service fee, per funded deal
- No subscription. No minimums.
- Payment protection, contract, usage rights and verified metrics included.
- Creators keep 100% of their price.
For creators
Work with app brands. Get paid, easily.
- Offers come to you. No pitching, no applications.
- The brand’s money is secured before you film a frame.
- Keep 100% of your price. £0 fees, ever.
- Paid in two milestones, with instant payout.
Our promise
Money is never held without a reason.
Four promises we publish on purpose.
Nothing held without a reason you can read
Any delay shows a written reason on the deal. No silent reserves.
Disputes resolved in 5 business days
The money stays put while a human reads both sides and the frozen offer.
A person replies within 24 hours
Every support ticket, both sides, every day of the week.
Zero withdrawal fees, ever
Instant payout where your bank supports it. Yap Factory pays that fee.
Early access
Get in before we open up.
We're onboarding a small group of UK brands and creators. Leave your email and we'll write when your side opens.